A survey conducted in the United States in 2024 revealed the primary factors that compel consumers to purchase directly from manufacturers rather than from a retailer that offers a multitude of brands. Nearly 30 percent of respondents believed that they could find exclusive products at D2C retailers, while around 28 percent believed that they knew D2C products better.
Main reasons why online shoppers purchase from direct-to-consumer (D2C) retailers in the United States in 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Bizrate Insights. (March 30, 2024). Main reasons why online shoppers purchase from direct-to-consumer (D2C) retailers in the United States in 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1487953/us-d2c-main-purchase-reasons/
Bizrate Insights. "Main reasons why online shoppers purchase from direct-to-consumer (D2C) retailers in the United States in 2024." Chart. March 30, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1487953/us-d2c-main-purchase-reasons/
Bizrate Insights. (2024). Main reasons why online shoppers purchase from direct-to-consumer (D2C) retailers in the United States in 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1487953/us-d2c-main-purchase-reasons/
Bizrate Insights. "Main Reasons Why Online Shoppers Purchase from Direct-to-consumer (D2c) Retailers in The United States in 2024." Statista, Statista Inc., 30 Mar 2024, https://www.statista.com/statistics/1487953/us-d2c-main-purchase-reasons/
Bizrate Insights, Main reasons why online shoppers purchase from direct-to-consumer (D2C) retailers in the United States in 2024 Statista, https://www.statista.com/statistics/1487953/us-d2c-main-purchase-reasons/ (last visited December 22, 2024)
Main reasons why online shoppers purchase from direct-to-consumer (D2C) retailers in the United States in 2024 [Graph], Bizrate Insights, March 30, 2024. [Online]. Available: https://www.statista.com/statistics/1487953/us-d2c-main-purchase-reasons/
