A global survey from 2023 shows how retailers think direct-to-consumer (D2C) sales can affect their business. Most of the respondents, around 40 percent, allege not being worried due to having a strong relationship with the manufacturers and being able to offer them various services. Roughly one-third of the retailers are worried that the manufacturer's exploring direct sales can affect the success of their business, and around 20 percent of them are not sure yet about how this practice can affect their sales success.
Retailers' perception of manufacturers entering the direct-to-consumer (D2C) space worldwide in 2023
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GfK. (January 25, 2024). Retailers' perception of manufacturers entering the direct-to-consumer (D2C) space worldwide in 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1484506/retailer-sales-d2c-perception-worldwide/
GfK. "Retailers' perception of manufacturers entering the direct-to-consumer (D2C) space worldwide in 2023." Chart. January 25, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1484506/retailer-sales-d2c-perception-worldwide/
GfK. (2024). Retailers' perception of manufacturers entering the direct-to-consumer (D2C) space worldwide in 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1484506/retailer-sales-d2c-perception-worldwide/
GfK. "Retailers' Perception of Manufacturers Entering The Direct-to-consumer (D2c) Space Worldwide in 2023." Statista, Statista Inc., 25 Jan 2024, https://www.statista.com/statistics/1484506/retailer-sales-d2c-perception-worldwide/
GfK, Retailers' perception of manufacturers entering the direct-to-consumer (D2C) space worldwide in 2023 Statista, https://www.statista.com/statistics/1484506/retailer-sales-d2c-perception-worldwide/ (last visited December 22, 2024)
Retailers' perception of manufacturers entering the direct-to-consumer (D2C) space worldwide in 2023 [Graph], GfK, January 25, 2024. [Online]. Available: https://www.statista.com/statistics/1484506/retailer-sales-d2c-perception-worldwide/
