According to a 2024 survey, 54 percent of respondents accessed WeChat Channels proactively, with 32 percent being prompted by content updates and friends' reactions. Additionally, 34 percent of respondents indicated that recommendations from friends or other accounts were the main drivers for their engagement.
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Kantar. (May 6, 2024). Triggers of accessing WeChat Channels in 2024 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1483030/wechat-channels-triggers-of-accessing/
Kantar. "Triggers of accessing WeChat Channels in 2024." Chart. May 6, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1483030/wechat-channels-triggers-of-accessing/
Kantar. (2024). Triggers of accessing WeChat Channels in 2024. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1483030/wechat-channels-triggers-of-accessing/
Kantar. "Triggers of Accessing Wechat Channels in 2024." Statista, Statista Inc., 6 May 2024, https://www.statista.com/statistics/1483030/wechat-channels-triggers-of-accessing/
Kantar, Triggers of accessing WeChat Channels in 2024 Statista, https://www.statista.com/statistics/1483030/wechat-channels-triggers-of-accessing/ (last visited December 23, 2024)
Triggers of accessing WeChat Channels in 2024 [Graph], Kantar, May 6, 2024. [Online]. Available: https://www.statista.com/statistics/1483030/wechat-channels-triggers-of-accessing/
