Leading fashion influencers on Douyin 2024

Published by
Lai Lin Thomala,
Aug 27, 2024

In May 2024, Duoduo Hualin, Diandilahai, and Artistic Caihua were the most successful fashion influencers on Douyin, according to an evaluation of all independent accounts on the short video platform. Their accounts each scored above 95 out of 100 points in the account impact index.

Most influential independent fashion accounts on Douyin as of May 2024

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Release date

July 2024

Region

China

Survey time period

May 2024

Supplementary notes

The date of release is the date of data access.

The ranking was determined by assessing the follower count, the content creativity level, the impact of content, and user engagement across independent media accounts on Douyin.

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Overview

5

Advertisers

6

Marketing platforms

6

Influencers

7

Consumers

6

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Topics

ByteDanceSocial media in ChinaOnline videos in ChinaMobile apps in ChinaTikTok
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
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