Most influential maternity and childcare brands on Xiaohongshu 2024

Published by
Lai Lin Thomala,
Jul 22, 2024

Among the maternity and childcare brands on the Chinese social commerce app Xiaohongshu, Babycare scored 93.79 out of 100 points in an index evaluation of the marketing impact of brands. The accessory brands Cooghi, Beie, and Playkids followed, each with scores below 90 points.

Most influential maternity and childcare brands on Xiaohongshu as of May 2024

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Release date

July 2024

Region

China

Survey time period

May 2024

Special properties

among maternity and childcare brands

Supplementary notes

The date of release is the date of data access.

The ranking was determined by assessing the follower count, the content creativity level, the impact of content, and user engagement across the official brand accounts on Xiaohongshu.

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Statistics on " Maternity and childcare product industry in China "

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Other statistics that may interest you Maternity and childcare product industry in China

Overview

5

Infant food

6

Diapers

6

Other products

4

Distribution channels

5

Consumer perspective

5

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Topics

Maternity and childcare product industry in ChinaBaby care market in the U.S.E-Commerce in ChinaRetail industry in ChinaDemographics of China
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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