In 2023, 60.9 percent of enterprises in the European Union were using social media for image building, marketing purposes, gaining insights from customers, or recruitment. The use of social media was most popular among enterprises in Malta, Norway, Denmark, and Finland, and was least used in Bulgaria, Turkey, Romania and Slovakia.
European Union enterprises using social media in 2015 and 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Eurostat. (June 1, 2024). European Union enterprises using social media in 2015 and 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1477535/eu-enterprises-on-social-media/
Eurostat. "European Union enterprises using social media in 2015 and 2023." Chart. June 1, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1477535/eu-enterprises-on-social-media/
Eurostat. (2024). European Union enterprises using social media in 2015 and 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1477535/eu-enterprises-on-social-media/
Eurostat. "European Union Enterprises Using Social Media in 2015 and 2023." Statista, Statista Inc., 1 Jun 2024, https://www.statista.com/statistics/1477535/eu-enterprises-on-social-media/
Eurostat, European Union enterprises using social media in 2015 and 2023 Statista, https://www.statista.com/statistics/1477535/eu-enterprises-on-social-media/ (last visited December 21, 2024)
European Union enterprises using social media in 2015 and 2023 [Graph], Eurostat, June 1, 2024. [Online]. Available: https://www.statista.com/statistics/1477535/eu-enterprises-on-social-media/
