According to a 2023 survey, 82.1 percent of users from China have made purchases on short video platforms. Daily necessities were the most popular items across all categories, with 39.2 percent of respondents reporting they had bought them.
Popular product categories purchased on short-video platforms in China in 2023
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lmtw.com. (December 20, 2023). Popular product categories purchased on short-video platforms in China in 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1476735/china-poular-product-types-purchased-on-short-video-platforms/
lmtw.com. "Popular product categories purchased on short-video platforms in China in 2023." Chart. December 20, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1476735/china-poular-product-types-purchased-on-short-video-platforms/
lmtw.com. (2023). Popular product categories purchased on short-video platforms in China in 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1476735/china-poular-product-types-purchased-on-short-video-platforms/
lmtw.com. "Popular Product Categories Purchased on Short-video Platforms in China in 2023." Statista, Statista Inc., 20 Dec 2023, https://www.statista.com/statistics/1476735/china-poular-product-types-purchased-on-short-video-platforms/
lmtw.com, Popular product categories purchased on short-video platforms in China in 2023 Statista, https://www.statista.com/statistics/1476735/china-poular-product-types-purchased-on-short-video-platforms/ (last visited December 22, 2024)
Popular product categories purchased on short-video platforms in China in 2023 [Graph], lmtw.com, December 20, 2023. [Online]. Available: https://www.statista.com/statistics/1476735/china-poular-product-types-purchased-on-short-video-platforms/
