The global coffee chain giant Starbucks enjoys immense popularity around the world, including in Taiwan. Between May 18 and June 17, 2024, the American coffeehouse company appeared in nearly 55 thousand online mentions and discussions detected from Taiwan. Online attention on other coffee chains was completely incomparable.
Coffee chains garnering the highest internet responses in Taiwan as of June 2024
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Number of online mentions and discussions
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Selected coffee chains are those with over two direct-operated or franchised stores in Taiwan, featuring a standardized business model and central management. Independently run cafés and their branches are excluded.
The statistics were compiled based on internet responses garnered by each coffee chain over the past month.
Algorithms and data were collected by the source from relevant articles and comments from the internet and utilized AI for semantic and sentiment analysis.
Data collection included a wide range of websites such as Facebook, YouTube, Instagram, PTT, Dcard, news media, blogs, and other social platforms.
Internet responses serve as a metric for visibility ranking, calculated from mentions and discussions in articles by netizens and reported in news sources over the past month. Higher internet responses indicate a stronger online presence. To be included in this ranking, a minimum of 25 online mentions was required, ensuring relevance and reliability.
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DailyView. (June 17, 2024). Coffee chains garnering the highest internet responses in Taiwan as of June 2024 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1474341/taiwan-coffee-chains-most-discussed-and-mentioned-on-internet/
DailyView. "Coffee chains garnering the highest internet responses in Taiwan as of June 2024." Chart. June 17, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1474341/taiwan-coffee-chains-most-discussed-and-mentioned-on-internet/
DailyView. (2024). Coffee chains garnering the highest internet responses in Taiwan as of June 2024. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1474341/taiwan-coffee-chains-most-discussed-and-mentioned-on-internet/
DailyView. "Coffee Chains Garnering The Highest Internet Responses in Taiwan as of June 2024." Statista, Statista Inc., 17 Jun 2024, https://www.statista.com/statistics/1474341/taiwan-coffee-chains-most-discussed-and-mentioned-on-internet/
DailyView, Coffee chains garnering the highest internet responses in Taiwan as of June 2024 Statista, https://www.statista.com/statistics/1474341/taiwan-coffee-chains-most-discussed-and-mentioned-on-internet/ (last visited August 24, 2024)
Coffee chains garnering the highest internet responses in Taiwan as of June 2024 [Graph], DailyView, June 17, 2024. [Online]. Available: https://www.statista.com/statistics/1474341/taiwan-coffee-chains-most-discussed-and-mentioned-on-internet/