According to a 2023 survey of marketers in India, AI applications are most commonly used in marketing for chatbots and content creation. Over 65 percent of respondents reported using AI tools for these purpose in their organizations. Additionally, about 40 percent of respondents reported using AI tools for automated campaigns.
Most used artificial intelligence tools for marketing in India in 2023
Characteristic
Share of respondents
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MMA. (November 30, 2023). Most used artificial intelligence tools for marketing in India in 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1465596/india-ai-tools-for-marketing/
MMA. "Most used artificial intelligence tools for marketing in India in 2023." Chart. November 30, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1465596/india-ai-tools-for-marketing/
MMA. (2023). Most used artificial intelligence tools for marketing in India in 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1465596/india-ai-tools-for-marketing/
MMA. "Most Used Artificial Intelligence Tools for Marketing in India in 2023." Statista, Statista Inc., 30 Nov 2023, https://www.statista.com/statistics/1465596/india-ai-tools-for-marketing/
MMA, Most used artificial intelligence tools for marketing in India in 2023 Statista, https://www.statista.com/statistics/1465596/india-ai-tools-for-marketing/ (last visited August 25, 2024)
Most used artificial intelligence tools for marketing in India in 2023 [Graph], MMA, November 30, 2023. [Online]. Available: https://www.statista.com/statistics/1465596/india-ai-tools-for-marketing/