Popular home appliances among early thirties on social media in China 2024

Home appliances grabbing most attention among early thirties on social media in China in February 2024

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Release date

April 2024

Region

China

Survey time period

February 2024

Age group

31-35 years

Supplementary notes

According to the source, the level of interest refers to the proportion of users browsing for particular terms or topics among all the niche users.

Social media platforms concerned in this report include: Douyin, Kuaishou, Xiaohongshu, Bilibili, Weibo, and WeChat Official Accounts.

The top ten items were selected based on the Target Group Index (TGI).

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