Neo-Chinese was the favorite fashion style among young adults in China, based on the amount of interest displayed on social media platforms. Over tow-thirds of social media users aged from 25 to 30 year olds had browsed related content on social media platforms. These consumers had a stronger preference for preppy style and dopamine dressing.
Outfit styles grabbing most attention among late twenties on social media in China in February 2024
According to the source, the level of interest refers to the proportion of users browsing for particular terms or topics among all the age group users.
The data was collected from six major social media platforms in China, i.e. Douyin, Kuaishou, Xiaohongshu, Bilibili, Weibo, and WeChat Official Accounts.
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QuestMobile. (April 23, 2024). Outfit styles grabbing most attention among late twenties on social media in China in February 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1465284/china-popular-outfit-styles-among-late-twenties-on-social-media/
QuestMobile. "Outfit styles grabbing most attention among late twenties on social media in China in February 2024." Chart. April 23, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1465284/china-popular-outfit-styles-among-late-twenties-on-social-media/
QuestMobile. (2024). Outfit styles grabbing most attention among late twenties on social media in China in February 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1465284/china-popular-outfit-styles-among-late-twenties-on-social-media/
QuestMobile. "Outfit Styles Grabbing Most Attention among Late Twenties on Social Media in China in February 2024." Statista, Statista Inc., 23 Apr 2024, https://www.statista.com/statistics/1465284/china-popular-outfit-styles-among-late-twenties-on-social-media/
QuestMobile, Outfit styles grabbing most attention among late twenties on social media in China in February 2024 Statista, https://www.statista.com/statistics/1465284/china-popular-outfit-styles-among-late-twenties-on-social-media/ (last visited December 22, 2024)
Outfit styles grabbing most attention among late twenties on social media in China in February 2024 [Graph], QuestMobile, April 23, 2024. [Online]. Available: https://www.statista.com/statistics/1465284/china-popular-outfit-styles-among-late-twenties-on-social-media/
