Actors and actresses were the most preferred spokespeople in the celebrity branding in China: 395 brand endorsers were from the sector in 2023. Singers, athletes, and idols followed with about 140 individuals respectively.
Number of brand endorsers in China in 2023, by profession of spokesperson
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Various sources (EntGroup, & Sohu, & China Advertising Association, & Reli Yanjiusuo). (April 9, 2024). Number of brand endorsers in China in 2023, by profession of spokesperson [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1465048/china-number-of-spokespeople-by-profession/
Various sources (EntGroup, und Sohu, und China Advertising Association, und Reli Yanjiusuo). "Number of brand endorsers in China in 2023, by profession of spokesperson." Chart. April 9, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1465048/china-number-of-spokespeople-by-profession/
Various sources (EntGroup, Sohu, China Advertising Association, Reli Yanjiusuo). (2024). Number of brand endorsers in China in 2023, by profession of spokesperson. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1465048/china-number-of-spokespeople-by-profession/
Various sources (EntGroup, and Sohu, and China Advertising Association, and Reli Yanjiusuo). "Number of Brand Endorsers in China in 2023, by Profession of Spokesperson." Statista, Statista Inc., 9 Apr 2024, https://www.statista.com/statistics/1465048/china-number-of-spokespeople-by-profession/
Various sources (EntGroup & Sohu & China Advertising Association & Reli Yanjiusuo), Number of brand endorsers in China in 2023, by profession of spokesperson Statista, https://www.statista.com/statistics/1465048/china-number-of-spokespeople-by-profession/ (last visited December 22, 2024)
Number of brand endorsers in China in 2023, by profession of spokesperson [Graph], Various sources (EntGroup, & Sohu, & China Advertising Association, & Reli Yanjiusuo), April 9, 2024. [Online]. Available: https://www.statista.com/statistics/1465048/china-number-of-spokespeople-by-profession/