MAUs of mobile game apps among university students in China 2024, by genre
With robust social features, multiplayer online battle arena (MOBA) was the most popular mobile gaming genre among university students in China. In February 2024, such mobile game apps attracted 17.51 millions active users among university students. These users have also shown a preference for time-intensive strategy games and massively multiplayer online role-playing games (MMORPG).