Pinterest: growth of beauty related searches 2020-2022

Increase in beauty related searches on Pinterest between 2020 and 2022

CharacteristicIncrease in beauty related search terms
Chopped bob haircut 550%
Pink and lavender hair 345%
Brown to pink balayage 280%
Micro french nails 235%
Blue and black braids 215%
Lavender and blonde hair 150%
Multi-tone hair colour 135%
Micro fringes 110%
Natural hair mask for growth 80%
Short stiletto nails 80%
Scalp treatment for dry scalp 70%
Clean scalp 55%
Scalp massage techniques 55%
Created with Highcharts 7.2.2Increase in beauty related search terms550%550%345%345%280%280%235%235%215%215%150%150%135%135%110%110%80%80%80%80%70%70%55%55%55%55%45%45%45%45%Chopped bob haircutPink and lavender hairBrown to pink balayageMicro french nailsBlue and black braidsLavender and blonde hairMulti-tone hair colourMicro fringesNatural hair mask for growthShort stiletto nailsScalp treatment for dry scalpClean scalpScalp massage techniquesClean scalp build upShort braid hairstyles
0%50%100%150%200%250%300%350%400%450%500%550%600%650%
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Release date

December 2022

Region

Worldwide

Survey time period

September 2020 to September 2022

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