Ad spend growth of magazines in China 2018-2023
In 2023, the advertising expenditure of magazines in China declined by over 19 percent compared to the year prior. This figure has been dropping for six consecutive years.
In 2023, the advertising expenditure of magazines in China declined by over 19 percent compared to the year prior. This figure has been dropping for six consecutive years.
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Key figures
Traditional advertising
Online advertising
Mobile advertising
Largest advertisers
* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.