As of the third quarter of 2024, the number of social media users in Hong Kong amounted to around 6.15 million, accounting for 83 percent of the city's total population. Killing time and keeping in touch with acquaintances were the primary reasons for using social media platforms, with over 42 percent of respondents corresponding with the statements in a 2024 survey. More than 20 percent of survey participants also used social media for brand research or product purchases.
Leading reasons for using social media services in Hong Kong as of 3rd quarter 2024
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Leading reasons for using social media services in Hong Kong as of 3rd quarter 2024
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We Are Social, & DataReportal, & Meltwater. (February 24, 2025). Leading reasons for using social media services in Hong Kong as of 3rd quarter 2024 [Graph]. In Statista. Retrieved April 29, 2025, from https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, und DataReportal, und Meltwater. "Leading reasons for using social media services in Hong Kong as of 3rd quarter 2024." Chart. February 24, 2025. Statista. Accessed April 29, 2025. https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, DataReportal, Meltwater. (2025). Leading reasons for using social media services in Hong Kong as of 3rd quarter 2024. Statista. Statista Inc.. Accessed: April 29, 2025. https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, and DataReportal, and Meltwater. "Leading Reasons for Using Social Media Services in Hong Kong as of 3rd Quarter 2024." Statista, Statista Inc., 24 Feb 2025, https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social & DataReportal & Meltwater, Leading reasons for using social media services in Hong Kong as of 3rd quarter 2024 Statista, https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/ (last visited April 29, 2025)
Leading reasons for using social media services in Hong Kong as of 3rd quarter 2024 [Graph], We Are Social, & DataReportal, & Meltwater, February 24, 2025. [Online]. Available: https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
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