As of the third quarter of 2023, the number of social media users in Hong Kong amounted to around 6.5 million, accounting for 86 percent of the city's total population. Killing time and keeping in touch with acquaintances were the primary reasons for using social media platforms, with over 45 percent of respondents agreeing the statements in a 2023 survey. A quarter of survey participants also used social media for brand research or product purchases.
Leading reasons for using social media services in Hong Kong as of 3rd quarter 2023
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We Are Social, & DataReportal, & Meltwater. (February 21, 2024). Leading reasons for using social media services in Hong Kong as of 3rd quarter 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, und DataReportal, und Meltwater. "Leading reasons for using social media services in Hong Kong as of 3rd quarter 2023." Chart. February 21, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, DataReportal, Meltwater. (2024). Leading reasons for using social media services in Hong Kong as of 3rd quarter 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, and DataReportal, and Meltwater. "Leading Reasons for Using Social Media Services in Hong Kong as of 3rd Quarter 2023." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social & DataReportal & Meltwater, Leading reasons for using social media services in Hong Kong as of 3rd quarter 2023 Statista, https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/ (last visited November 21, 2024)
Leading reasons for using social media services in Hong Kong as of 3rd quarter 2023 [Graph], We Are Social, & DataReportal, & Meltwater, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1453405/hong-kong-main-purposes-of-social-media-use/