During the third quarter of 2024, Reddit generated approximately 3.58 U.S. dollars in average revenue per user (ARPU). This represented an increase compared to the ARPU recorded during the previous quarter of the last examined year. Reddit global ARPU experienced an almost constant increase between the beginning of 2021 and the end of 2023, with the last quarter of each examined year seeing a sensible increase in revenue per user compared to the previous quarters.
Average revenue per user (ARPU) of Reddit services worldwide from 1st quarter 2021 to 3rd quarter 2024
(in U.S. dollars)
daily active unique users, including logged-off and logged-in users
Supplementary notes
According to the source: "We define average revenue per unique (“ARPU”) as quarterly revenue in a given geography divided by the average DAUq in that geography. For the purposes of calculating ARPU, advertising revenue in a given geography is based on the geographic location in which advertising impressions are delivered, as this approximates revenue based on user activity, while other revenue in a given geography is based on the billing address of the customer"
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Reddit. (October 29, 2024). Average revenue per user (ARPU) of Reddit services worldwide from 1st quarter 2021 to 3rd quarter 2024 (in U.S. dollars) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1453158/reddit-quarterly-arpu/
Reddit. "Average revenue per user (ARPU) of Reddit services worldwide from 1st quarter 2021 to 3rd quarter 2024 (in U.S. dollars)." Chart. October 29, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1453158/reddit-quarterly-arpu/
Reddit. (2024). Average revenue per user (ARPU) of Reddit services worldwide from 1st quarter 2021 to 3rd quarter 2024 (in U.S. dollars). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1453158/reddit-quarterly-arpu/
Reddit. "Average Revenue per User (Arpu) of Reddit Services Worldwide from 1st Quarter 2021 to 3rd Quarter 2024 (in U.S. Dollars)." Statista, Statista Inc., 29 Oct 2024, https://www.statista.com/statistics/1453158/reddit-quarterly-arpu/
Reddit, Average revenue per user (ARPU) of Reddit services worldwide from 1st quarter 2021 to 3rd quarter 2024 (in U.S. dollars) Statista, https://www.statista.com/statistics/1453158/reddit-quarterly-arpu/ (last visited December 30, 2024)
Average revenue per user (ARPU) of Reddit services worldwide from 1st quarter 2021 to 3rd quarter 2024 (in U.S. dollars) [Graph], Reddit, October 29, 2024. [Online]. Available: https://www.statista.com/statistics/1453158/reddit-quarterly-arpu/
