During a 2023 survey, 11 percent of responding women from Great Britain said they like it when mass communication from an organization, brand, or charity addressed them by their name. On the other hand, 22 percent said they did not like it.
Share of adults who liked vs. disliked mass communication addressing them with their name in the United Kingdom as of November 2023, by age
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov. (November 30, 2023). Share of adults who liked vs. disliked mass communication addressing them with their name in the United Kingdom as of November 2023, by age [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1448917/adults-like-personalized-mass-communication-age-uk/
YouGov. "Share of adults who liked vs. disliked mass communication addressing them with their name in the United Kingdom as of November 2023, by age." Chart. November 30, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1448917/adults-like-personalized-mass-communication-age-uk/
YouGov. (2023). Share of adults who liked vs. disliked mass communication addressing them with their name in the United Kingdom as of November 2023, by age. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1448917/adults-like-personalized-mass-communication-age-uk/
YouGov. "Share of Adults Who Liked Vs. Disliked Mass Communication Addressing Them with Their Name in The United Kingdom as of November 2023, by Age." Statista, Statista Inc., 30 Nov 2023, https://www.statista.com/statistics/1448917/adults-like-personalized-mass-communication-age-uk/
YouGov, Share of adults who liked vs. disliked mass communication addressing them with their name in the United Kingdom as of November 2023, by age Statista, https://www.statista.com/statistics/1448917/adults-like-personalized-mass-communication-age-uk/ (last visited December 23, 2024)
Share of adults who liked vs. disliked mass communication addressing them with their name in the United Kingdom as of November 2023, by age [Graph], YouGov, November 30, 2023. [Online]. Available: https://www.statista.com/statistics/1448917/adults-like-personalized-mass-communication-age-uk/
