In 2023, 75 percent of consumers aged 55 and older in the United States either agreed or strongly agreed that they usually purchased the same brands when shopping for alcohol. In comparison, only 58 percent of consumers aged 18 to 24 years old indicated the same.
Share of alcohol consumers who usually buy the same brand in the United States in 2023, by age
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InMobi. (April 30, 2023). Share of alcohol consumers who usually buy the same brand in the United States in 2023, by age [Graph]. In Statista. Retrieved September 26, 2024, from https://www.statista.com/statistics/1447233/us-alcohol-consumer-brand-loyalty-by-age/
InMobi. "Share of alcohol consumers who usually buy the same brand in the United States in 2023, by age." Chart. April 30, 2023. Statista. Accessed September 26, 2024. https://www.statista.com/statistics/1447233/us-alcohol-consumer-brand-loyalty-by-age/
InMobi. (2023). Share of alcohol consumers who usually buy the same brand in the United States in 2023, by age. Statista. Statista Inc.. Accessed: September 26, 2024. https://www.statista.com/statistics/1447233/us-alcohol-consumer-brand-loyalty-by-age/
InMobi. "Share of Alcohol Consumers Who Usually Buy The Same Brand in The United States in 2023, by Age." Statista, Statista Inc., 30 Apr 2023, https://www.statista.com/statistics/1447233/us-alcohol-consumer-brand-loyalty-by-age/
InMobi, Share of alcohol consumers who usually buy the same brand in the United States in 2023, by age Statista, https://www.statista.com/statistics/1447233/us-alcohol-consumer-brand-loyalty-by-age/ (last visited September 26, 2024)
Share of alcohol consumers who usually buy the same brand in the United States in 2023, by age [Graph], InMobi, April 30, 2023. [Online]. Available: https://www.statista.com/statistics/1447233/us-alcohol-consumer-brand-loyalty-by-age/