In 2022, Dove was by far the leading non-deo bar soap brand in the United States, with sales of nearly 800 million U.S. dollars. Olay and Caress ranked second and third, respectively, with much lower sales.
Leading non-deo bar soap brands in the United States in 2022, based on sales
(in million U.S. dollars)
Total U.S. sales through multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar retail chains). Figures were rounded.
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Happi Magazine. (April 1, 2023). Leading non-deo bar soap brands in the United States in 2022, based on sales (in million U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1445784/leading-non-deo-bar-soap-in-the-us-based-on-sales/
Happi Magazine. "Leading non-deo bar soap brands in the United States in 2022, based on sales (in million U.S. dollars)." Chart. April 1, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1445784/leading-non-deo-bar-soap-in-the-us-based-on-sales/
Happi Magazine. (2023). Leading non-deo bar soap brands in the United States in 2022, based on sales (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1445784/leading-non-deo-bar-soap-in-the-us-based-on-sales/
Happi Magazine. "Leading Non-deo Bar Soap Brands in The United States in 2022, Based on Sales (in Million U.S. Dollars)." Statista, Statista Inc., 1 Apr 2023, https://www.statista.com/statistics/1445784/leading-non-deo-bar-soap-in-the-us-based-on-sales/
Happi Magazine, Leading non-deo bar soap brands in the United States in 2022, based on sales (in million U.S. dollars) Statista, https://www.statista.com/statistics/1445784/leading-non-deo-bar-soap-in-the-us-based-on-sales/ (last visited December 21, 2024)
Leading non-deo bar soap brands in the United States in 2022, based on sales (in million U.S. dollars) [Graph], Happi Magazine, April 1, 2023. [Online]. Available: https://www.statista.com/statistics/1445784/leading-non-deo-bar-soap-in-the-us-based-on-sales/
