According to a survey conducted by Rakuten Insight in South Korea in November 2023, about 59.1 percent of female respondents and around 54.48 percent of male respondents answered that they used a brand or store's official app.
Share of consumers using a brand or store's official app in South Korea as of November 2023, by gender
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Rakuten Insight. (December 14, 2023). Share of consumers using a brand or store's official app in South Korea as of November 2023, by gender [Graph]. In Statista. Retrieved January 10, 2025, from https://www.statista.com/statistics/1445300/south-korea-consumers-using-a-brand-or-stores-official-app-by-gender/
Rakuten Insight. "Share of consumers using a brand or store's official app in South Korea as of November 2023, by gender." Chart. December 14, 2023. Statista. Accessed January 10, 2025. https://www.statista.com/statistics/1445300/south-korea-consumers-using-a-brand-or-stores-official-app-by-gender/
Rakuten Insight. (2023). Share of consumers using a brand or store's official app in South Korea as of November 2023, by gender. Statista. Statista Inc.. Accessed: January 10, 2025. https://www.statista.com/statistics/1445300/south-korea-consumers-using-a-brand-or-stores-official-app-by-gender/
Rakuten Insight. "Share of Consumers Using a Brand or Store's Official App in South Korea as of November 2023, by Gender." Statista, Statista Inc., 14 Dec 2023, https://www.statista.com/statistics/1445300/south-korea-consumers-using-a-brand-or-stores-official-app-by-gender/
Rakuten Insight, Share of consumers using a brand or store's official app in South Korea as of November 2023, by gender Statista, https://www.statista.com/statistics/1445300/south-korea-consumers-using-a-brand-or-stores-official-app-by-gender/ (last visited January 10, 2025)
Share of consumers using a brand or store's official app in South Korea as of November 2023, by gender [Graph], Rakuten Insight, December 14, 2023. [Online]. Available: https://www.statista.com/statistics/1445300/south-korea-consumers-using-a-brand-or-stores-official-app-by-gender/
