Maoyan and Taopiaopiao are the largest online movie ticket booking platforms in China. The duo are backed by the country's tech majors, namely Tencent Holdings and Alibaba Group respectively. When comparing the user gender distribution, male users accounted for over 60 percent of the Maoyan user base, a significantly higher share than in Taopiaopiao.
User distribution of main movie ticket apps in China in 2023, by gender
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iiMedia Research. (October 30, 2023). User distribution of main movie ticket apps in China in 2023, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1441323/china-major-movie-ticket-apps-user-gender-distribution/
iiMedia Research. "User distribution of main movie ticket apps in China in 2023, by gender." Chart. October 30, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1441323/china-major-movie-ticket-apps-user-gender-distribution/
iiMedia Research. (2023). User distribution of main movie ticket apps in China in 2023, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1441323/china-major-movie-ticket-apps-user-gender-distribution/
iiMedia Research. "User Distribution of Main Movie Ticket Apps in China in 2023, by Gender." Statista, Statista Inc., 30 Oct 2023, https://www.statista.com/statistics/1441323/china-major-movie-ticket-apps-user-gender-distribution/
iiMedia Research, User distribution of main movie ticket apps in China in 2023, by gender Statista, https://www.statista.com/statistics/1441323/china-major-movie-ticket-apps-user-gender-distribution/ (last visited December 22, 2024)
User distribution of main movie ticket apps in China in 2023, by gender [Graph], iiMedia Research, October 30, 2023. [Online]. Available: https://www.statista.com/statistics/1441323/china-major-movie-ticket-apps-user-gender-distribution/
