According to a 2024 survey in China, dangdang.com and JD.com were the most popular channels for book purchases, confirmed by over 53 percent of respondents. About 23 percent of survey participants said they bought books from physical bookstores.
Major channels for buying books in China as of April 2024
Characteristic
Share of respondents
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36Kr. (April 23, 2024). Major channels for buying books in China as of April 2024 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1425845/china-popular-book-purchase-channels/
36Kr. "Major channels for buying books in China as of April 2024." Chart. April 23, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1425845/china-popular-book-purchase-channels/
36Kr. (2024). Major channels for buying books in China as of April 2024. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1425845/china-popular-book-purchase-channels/
36Kr. "Major Channels for Buying Books in China as of April 2024." Statista, Statista Inc., 23 Apr 2024, https://www.statista.com/statistics/1425845/china-popular-book-purchase-channels/
36Kr, Major channels for buying books in China as of April 2024 Statista, https://www.statista.com/statistics/1425845/china-popular-book-purchase-channels/ (last visited July 22, 2024)
Major channels for buying books in China as of April 2024 [Graph], 36Kr, April 23, 2024. [Online]. Available: https://www.statista.com/statistics/1425845/china-popular-book-purchase-channels/