According to a survey conducted in China in November 2022, over 27 percent of paid variety show users subscribed for one to two years of membership on online video streaming platforms. In general, the majority of paid users signed up for a mid- to long-term subscription, ranging between half and two years.
Subscription length of paid users on online video streaming platforms in China 2022, by genre
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Analysys. (November 30, 2022). Subscription length of paid users on online video streaming platforms in China 2022, by genre [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1423970/china-user-subscription-length-on-video-streaming-platforms-by-genre/
Analysys. "Subscription length of paid users on online video streaming platforms in China 2022, by genre." Chart. November 30, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1423970/china-user-subscription-length-on-video-streaming-platforms-by-genre/
Analysys. (2022). Subscription length of paid users on online video streaming platforms in China 2022, by genre. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1423970/china-user-subscription-length-on-video-streaming-platforms-by-genre/
Analysys. "Subscription Length of Paid Users on Online Video Streaming Platforms in China 2022, by Genre." Statista, Statista Inc., 30 Nov 2022, https://www.statista.com/statistics/1423970/china-user-subscription-length-on-video-streaming-platforms-by-genre/
Analysys, Subscription length of paid users on online video streaming platforms in China 2022, by genre Statista, https://www.statista.com/statistics/1423970/china-user-subscription-length-on-video-streaming-platforms-by-genre/ (last visited December 22, 2024)
Subscription length of paid users on online video streaming platforms in China 2022, by genre [Graph], Analysys, November 30, 2022. [Online]. Available: https://www.statista.com/statistics/1423970/china-user-subscription-length-on-video-streaming-platforms-by-genre/