Most popular user-generated content types in Hong Kong 2023

Published by
Lai Lin Thomala,
Nov 2, 2023
Obtaining information about products was the most popular category of user-generated content (UGC) in Hong Kong. According to a survey conducted by Rakuten Insight in Hong Kong in August 2023, the most popular UGC content among respondents were product reviews or testimonials, with 61 percent of approval rate. Videos of products came in second receiving 56 percent of responses.

Most engaging types of user-generated content in Hong Kong as of August 2023

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Release date

October 2023

Region

Hong Kong

Survey time period

August 10 to 31, 2023

Number of respondents

2,616 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: "What type of user-generated content are you most interested in? (Choose all that applies)"

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Statistics on " User-generated content in South Korea "

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Overview

4

Largest social media accounts

6

Content creators

5

Influencer marketing

6

Content consumption

5

Short-form content

6

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Topics

User-generated content in South KoreaSocial media usage in South KoreaDigital Lifestyles in South KoreaDigital advertising in South KoreaMobile internet usage in South Korea
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
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Buy now
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For teams of up to 5 people
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