In fiscal year 2024, the Gundam series was the strongest performing intellectual property (IP) of Bandai Namco Holdings in the toys and hobby business in Japan. Bandai Namco, operating as a major licensee of the science fiction media franchise, generated almost 69 billion Japanese yen in sales, with merchandises including action figures and plastic model kits of the fictional mechas appearing in the series.
In that business year, the One Piece IP experienced a significant jump in sales, boosted by the promotion from the One Piece live action series.
Sales value of major IPs in the toys and hobby business at Bandai Namco Holdings Inc. in Japan in fiscal year 2024
(in billion Japanese yen)
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Bandai Namco. (September 30, 2024). Sales value of major IPs in the toys and hobby business at Bandai Namco Holdings Inc. in Japan in fiscal year 2024 (in billion Japanese yen) [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/1421467/bandai-namco-sales-toy-hobby-business-japan/
Bandai Namco. "Sales value of major IPs in the toys and hobby business at Bandai Namco Holdings Inc. in Japan in fiscal year 2024 (in billion Japanese yen)." Chart. September 30, 2024. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/1421467/bandai-namco-sales-toy-hobby-business-japan/
Bandai Namco. (2024). Sales value of major IPs in the toys and hobby business at Bandai Namco Holdings Inc. in Japan in fiscal year 2024 (in billion Japanese yen). Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/1421467/bandai-namco-sales-toy-hobby-business-japan/
Bandai Namco. "Sales Value of Major Ips in The Toys and Hobby Business at Bandai Namco Holdings Inc. in Japan in Fiscal Year 2024 (in Billion Japanese Yen)." Statista, Statista Inc., 30 Sep 2024, https://www.statista.com/statistics/1421467/bandai-namco-sales-toy-hobby-business-japan/
Bandai Namco, Sales value of major IPs in the toys and hobby business at Bandai Namco Holdings Inc. in Japan in fiscal year 2024 (in billion Japanese yen) Statista, https://www.statista.com/statistics/1421467/bandai-namco-sales-toy-hobby-business-japan/ (last visited December 24, 2024)
Sales value of major IPs in the toys and hobby business at Bandai Namco Holdings Inc. in Japan in fiscal year 2024 (in billion Japanese yen) [Graph], Bandai Namco, September 30, 2024. [Online]. Available: https://www.statista.com/statistics/1421467/bandai-namco-sales-toy-hobby-business-japan/
