U.S. smartphone users noticing a tracking request when opening an app 2022, by age

Published by

Nov 27, 2025

According to a survey of mobile smartphone users conducted in

*************

in the United States,

***

respondents reported having noticed a consent request for extended tracking across the company's apps and websites. In comparison,

****

respondents reported not having noticed such an option.

Share of smartphone users in the United States who noticed receiving a tracking consent option extending to other app and websites from the same company when opening a mobile app as of December 2022, by age group

Characteristic	Yes	No
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-	-	-
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Statistic: Share of smartphone users in the United States who noticed receiving a tracking consent option extending to other app and websites from the same company when opening a mobile app as of December 2022, by age group

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InMobi

Release date

December 2022

More information

Region

United States

Survey time period

December 2022

Number of respondents

1,000 respondents

Age group

18 years and older

Supplementary notes

Original question: "Have you noticed a message like this when opening mobile apps? - Allow this app to track your activity across other companies’ apps and websites?"
The values may not sum up to 100 percent due to rounding

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