In the first half of 2023, Egypt's e-commerce and tech industry's out-of-home (OOH) advertising decreased by 13 percent. Over the observed period, the increase was highest in 2021, the year preceding the coronavirus (COVID-19) pandemic, due to the industries trying to recover. On the other hand, the drop in recent years can be linked to high inflation in the country and the depreciation of the Egyptian pound in relation to the U.S. dollar.
Annual growth of the out-of-home (OOH) advertising in the e-commerce and tech industry in Egypt between 2021 and 2023
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AdMazad. (July 15, 2023). Annual growth of the out-of-home (OOH) advertising in the e-commerce and tech industry in Egypt between 2021 and 2023 [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1415316/annual-growth-ooh-advertising-e-commerce-and-tech-industry-egypt/
AdMazad. "Annual growth of the out-of-home (OOH) advertising in the e-commerce and tech industry in Egypt between 2021 and 2023." Chart. July 15, 2023. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1415316/annual-growth-ooh-advertising-e-commerce-and-tech-industry-egypt/
AdMazad. (2023). Annual growth of the out-of-home (OOH) advertising in the e-commerce and tech industry in Egypt between 2021 and 2023. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1415316/annual-growth-ooh-advertising-e-commerce-and-tech-industry-egypt/
AdMazad. "Annual Growth of The Out-of-home (Ooh) Advertising in The E-commerce and Tech Industry in Egypt between 2021 and 2023." Statista, Statista Inc., 15 Jul 2023, https://www.statista.com/statistics/1415316/annual-growth-ooh-advertising-e-commerce-and-tech-industry-egypt/
AdMazad, Annual growth of the out-of-home (OOH) advertising in the e-commerce and tech industry in Egypt between 2021 and 2023 Statista, https://www.statista.com/statistics/1415316/annual-growth-ooh-advertising-e-commerce-and-tech-industry-egypt/ (last visited January 04, 2025)
Annual growth of the out-of-home (OOH) advertising in the e-commerce and tech industry in Egypt between 2021 and 2023 [Graph], AdMazad, July 15, 2023. [Online]. Available: https://www.statista.com/statistics/1415316/annual-growth-ooh-advertising-e-commerce-and-tech-industry-egypt/
