According to a survey conducted in December 2022 among South Korean Instagram users, 65 percent of respondents stated they use the platform to consume or share content about ongoing hot topics and trends. Another almost 58 percent of surveyed users reported using it for documenting and sharing their lives.
Main reasons for using Instagram in South Korea as of December 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
NASMEDIA. (March 29, 2023). Main reasons for using Instagram in South Korea as of December 2022 [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1413075/south-korea-main-instagram-usage-reasons/
NASMEDIA. "Main reasons for using Instagram in South Korea as of December 2022." Chart. March 29, 2023. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1413075/south-korea-main-instagram-usage-reasons/
NASMEDIA. (2023). Main reasons for using Instagram in South Korea as of December 2022. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1413075/south-korea-main-instagram-usage-reasons/
NASMEDIA. "Main Reasons for Using Instagram in South Korea as of December 2022." Statista, Statista Inc., 29 Mar 2023, https://www.statista.com/statistics/1413075/south-korea-main-instagram-usage-reasons/
NASMEDIA, Main reasons for using Instagram in South Korea as of December 2022 Statista, https://www.statista.com/statistics/1413075/south-korea-main-instagram-usage-reasons/ (last visited November 24, 2024)
Main reasons for using Instagram in South Korea as of December 2022 [Graph], NASMEDIA, March 29, 2023. [Online]. Available: https://www.statista.com/statistics/1413075/south-korea-main-instagram-usage-reasons/