Popular categories of TikTok short-form videos South Korea 2023

Published by
Nina Jobst,
Sep 3, 2024
According to a survey conducted in South Korea in February 2023, almost half of all respondents answered that they mostly watched humor and gag-related videos on TikTok. Other popular video content was about challenges, with a respondent share of around 37 percent.

Popular categories of short-form video content on TikTok in South Korea as February 2023

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Release date

March 2023

Region

South Korea

Survey time period

February 9 to 13, 2023

Number of respondents

5,000 respondents

Age group

15-59 years

Method of interview

Panel survey

Supplementary notes

Multiple answers were possible.

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Overview

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Largest social media accounts

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Influencer marketing

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Content consumption

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Short-form content

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Topics

User-generated content in South KoreaSocial media usage in South KoreaDigital Lifestyles in South KoreaDigital advertising in South KoreaMobile internet usage in South Korea
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