In the second quarter of 2023, digital programmatic video advertising spending on sports-related products and services worldwide increased by 118 percent compared to the values reported in the second quarter of 2022. This was the fastest-growing advertiser category in that period.
Change in programmatic video advertising spending worldwide in 2nd quarter 2023, by category
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PubMatic. (August 31, 2023). Change in programmatic video advertising spending worldwide in 2nd quarter 2023, by category [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1412578/change-programmatic-video-ad-spend-category-worldwide/
PubMatic. "Change in programmatic video advertising spending worldwide in 2nd quarter 2023, by category." Chart. August 31, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1412578/change-programmatic-video-ad-spend-category-worldwide/
PubMatic. (2023). Change in programmatic video advertising spending worldwide in 2nd quarter 2023, by category. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1412578/change-programmatic-video-ad-spend-category-worldwide/
PubMatic. "Change in Programmatic Video Advertising Spending Worldwide in 2nd Quarter 2023, by Category." Statista, Statista Inc., 31 Aug 2023, https://www.statista.com/statistics/1412578/change-programmatic-video-ad-spend-category-worldwide/
PubMatic, Change in programmatic video advertising spending worldwide in 2nd quarter 2023, by category Statista, https://www.statista.com/statistics/1412578/change-programmatic-video-ad-spend-category-worldwide/ (last visited July 22, 2024)
Change in programmatic video advertising spending worldwide in 2nd quarter 2023, by category [Graph], PubMatic, August 31, 2023. [Online]. Available: https://www.statista.com/statistics/1412578/change-programmatic-video-ad-spend-category-worldwide/