According to a survey carried out in the United States in June 2023, approximately 39 percent of respondents in the United Kingdom stated that they have purchased meat substitutes for the very first time within the last six months. By comparison, the shares of respondents who recently bought meat substitutes for the first time in the United States and Germany were approximately 28 and 37 percent, respectively.
Share of consumers who recently purchased plant-based alternatives for the first time in the U.S., UK, and Germany in 2023, by type
The questions were originally stated by the source as: "In the last 6 months, have you consciously bought a meat substitute for the very first time?" and "In the last 6 months, have you consciously bought a non-animal alternative to cow's milk for the very first time?"
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Appinio. (August 3, 2023). Share of consumers who recently purchased plant-based alternatives for the first time in the U.S., UK, and Germany in 2023, by type [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1406835/consumers-who-recently-purchased-plant-based-alternatives-us-uk-and-germany/
Appinio. "Share of consumers who recently purchased plant-based alternatives for the first time in the U.S., UK, and Germany in 2023, by type." Chart. August 3, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1406835/consumers-who-recently-purchased-plant-based-alternatives-us-uk-and-germany/
Appinio. (2023). Share of consumers who recently purchased plant-based alternatives for the first time in the U.S., UK, and Germany in 2023, by type. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1406835/consumers-who-recently-purchased-plant-based-alternatives-us-uk-and-germany/
Appinio. "Share of Consumers Who Recently Purchased Plant-based Alternatives for The First Time in The U.S., Uk, and Germany in 2023, by Type." Statista, Statista Inc., 3 Aug 2023, https://www.statista.com/statistics/1406835/consumers-who-recently-purchased-plant-based-alternatives-us-uk-and-germany/
Appinio, Share of consumers who recently purchased plant-based alternatives for the first time in the U.S., UK, and Germany in 2023, by type Statista, https://www.statista.com/statistics/1406835/consumers-who-recently-purchased-plant-based-alternatives-us-uk-and-germany/ (last visited December 30, 2024)
Share of consumers who recently purchased plant-based alternatives for the first time in the U.S., UK, and Germany in 2023, by type [Graph], Appinio, August 3, 2023. [Online]. Available: https://www.statista.com/statistics/1406835/consumers-who-recently-purchased-plant-based-alternatives-us-uk-and-germany/
