Internet users in Hong Kong were more likely to click on social media ads that are entertaining, as confirmed by almost half of the respondents in a survey conducted by Rakuten Insight in Hong Kong in July 2023. About 13 percent of respondents interacted with advertisements on social media platforms out of pure curiosity.
Reasons for clicking on advertisements on social media platforms in Hong Kong as of July 2023
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Rakuten Insight. (August 2, 2023). Reasons for clicking on advertisements on social media platforms in Hong Kong as of July 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1405916/hong-kong-reasons-for-clicking-on-social-media-ads/
Rakuten Insight. "Reasons for clicking on advertisements on social media platforms in Hong Kong as of July 2023." Chart. August 2, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1405916/hong-kong-reasons-for-clicking-on-social-media-ads/
Rakuten Insight. (2023). Reasons for clicking on advertisements on social media platforms in Hong Kong as of July 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1405916/hong-kong-reasons-for-clicking-on-social-media-ads/
Rakuten Insight. "Reasons for Clicking on Advertisements on Social Media Platforms in Hong Kong as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1405916/hong-kong-reasons-for-clicking-on-social-media-ads/
Rakuten Insight, Reasons for clicking on advertisements on social media platforms in Hong Kong as of July 2023 Statista, https://www.statista.com/statistics/1405916/hong-kong-reasons-for-clicking-on-social-media-ads/ (last visited December 21, 2024)
Reasons for clicking on advertisements on social media platforms in Hong Kong as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1405916/hong-kong-reasons-for-clicking-on-social-media-ads/
