Internet users in Hong Kong were more interested in social media ads with product deals or personalized content, as confirmed by about a third of respondents in a 2023 survey conducted by Rakuten Insight in Hong Kong. On the contrary, over one in five respondents expressed their wish not to see sponsored advertisements on social media platforms.
Reasons for looking at advertisements on social media platforms in Hong Kong as of July 2023
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Rakuten Insight. (August 2, 2023). Reasons for looking at advertisements on social media platforms in Hong Kong as of July 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1405886/hong-kong-reasons-for-seeing-social-media-ads/
Rakuten Insight. "Reasons for looking at advertisements on social media platforms in Hong Kong as of July 2023." Chart. August 2, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1405886/hong-kong-reasons-for-seeing-social-media-ads/
Rakuten Insight. (2023). Reasons for looking at advertisements on social media platforms in Hong Kong as of July 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1405886/hong-kong-reasons-for-seeing-social-media-ads/
Rakuten Insight. "Reasons for Looking at Advertisements on Social Media Platforms in Hong Kong as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1405886/hong-kong-reasons-for-seeing-social-media-ads/
Rakuten Insight, Reasons for looking at advertisements on social media platforms in Hong Kong as of July 2023 Statista, https://www.statista.com/statistics/1405886/hong-kong-reasons-for-seeing-social-media-ads/ (last visited December 22, 2024)
Reasons for looking at advertisements on social media platforms in Hong Kong as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1405886/hong-kong-reasons-for-seeing-social-media-ads/