Share of adults following a flexitarian diet in the EU-27 in 2024

Share of adults following a flexitarian diet in the European Union (EU-27) in 2023/24

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Release date

September 2024

Region

EU

Survey time period

July 2023 to June 2024

Number of respondents

31,642 respondents

Age group

18-64 years

Special properties

Results are an aggregation of four surveys carried out during the stated time period. Results cover 18 out of 27 countries and are weighted*

Supplementary notes

The original survey question was: "Do you follow one or more of the following nutrition rules?" - displayed are all responses for "Flexitarian (mostly plant-based foods while occasionally allowing meat and fish)"

* The results are weighted based on the internet population per country.


The EU-27 countries covered in the surveys are:
Austria, Finland, France, Germany, Italy, Netherlands, Poland, Spain, Sweden, Belgium, Czechia, Denmark, Greece, Hungary, Ireland, Lithuania, Portugal, Romania

Generations:


Gen Z - 1995-2012

Millennials - 1980-1994

Gen X - 1965-1979

Baby Boomer - 1946-1964

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