According to a survey on search engines in China conducted in May 2023, approximately 65 percent of advertisers chose to place ads simultaneously on search engines on PC and mobile devices. In general, the prospect of advertising on mobile was more favorable.
Distribution of search engine advertising placements in China as of May 2023, by device
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
36Kr. (June 12, 2023). Distribution of search engine advertising placements in China as of May 2023, by device [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1405493/china-ad-placement-options-in-search-engines/
36Kr. "Distribution of search engine advertising placements in China as of May 2023, by device." Chart. June 12, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1405493/china-ad-placement-options-in-search-engines/
36Kr. (2023). Distribution of search engine advertising placements in China as of May 2023, by device. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1405493/china-ad-placement-options-in-search-engines/
36Kr. "Distribution of Search Engine Advertising Placements in China as of May 2023, by Device." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1405493/china-ad-placement-options-in-search-engines/
36Kr, Distribution of search engine advertising placements in China as of May 2023, by device Statista, https://www.statista.com/statistics/1405493/china-ad-placement-options-in-search-engines/ (last visited December 21, 2024)
Distribution of search engine advertising placements in China as of May 2023, by device [Graph], 36Kr, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1405493/china-ad-placement-options-in-search-engines/