Consumers who regularly consumed meat substitutes in Europe in 2024, by country

Share of consumers who regularly consumed meat substitutes in selected European countries in 2024, by country

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Release date

May 2024

Region

Europe

Survey time period

July 2023 to June 2024*

Number of respondents

39,182 respondents

Age group

18-64 years

Special properties

Resident online population

Supplementary notes

The original survey question was: "Which of these groceries do you consume regularly? (multi-pick)?" Displays answer: "Meat-substitute products (e.g., vegan sausages, plant-based burger patties)"

* Results for Austria, Finland, France, Germany, Italy, Netherlands, Poland, Spain, Sweden, United Kingdom, and Switzerland are an aggregation of four surveys carried out during the stated time period. For all other countries, one survey was carried out in the first Quarter of 2024.
** The results are weighted based on the internet population per country.

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Statistics on " Meat substitutes market in Europe "

Other statistics that may interest you Meat substitutes market in Europe

Overview

7

Diets

5

Brands in the leading European markets

6

Consumption

8
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