According to a survey in China in May 2023, almost 57 percent of respondents claimed that they used search engines one to five times a day. Less than five percent of respondents used it more than 20 times a day.
Frequency of using search engines among users in China in May 2023
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Share of respondents
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Research subjects: active users who had used traditional search engine platforms (excluding vertical content search platforms, such as Bytes, Xiaohongshu Search, etc.) of all ports in April 2023, of which the traditional search engine platforms include Baidu , 360 Search, Sogou Search, Quark Search (mobile only), Sleipnir Search (mobile only), and Wukong Search (mobile only).
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36Kr. (June 12, 2023). Frequency of using search engines among users in China in May 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1405122/china-frequency-of-using-search-engines/
36Kr. "Frequency of using search engines among users in China in May 2023." Chart. June 12, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1405122/china-frequency-of-using-search-engines/
36Kr. (2023). Frequency of using search engines among users in China in May 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1405122/china-frequency-of-using-search-engines/
36Kr. "Frequency of Using Search Engines among Users in China in May 2023." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1405122/china-frequency-of-using-search-engines/
36Kr, Frequency of using search engines among users in China in May 2023 Statista, https://www.statista.com/statistics/1405122/china-frequency-of-using-search-engines/ (last visited August 25, 2024)
Frequency of using search engines among users in China in May 2023 [Graph], 36Kr, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1405122/china-frequency-of-using-search-engines/