According to a Rakuten Insight survey on consumer attitudes to social media advertising in India conducted in 2023, social media ads developed by trusted brands were reported by over 60 percent of respondents to have the most impact. Customer reviews were the next most effective form of social media advertisements. Trustworthiness was an important factor among Indian consumers who engaged with ads online.
Social media ad types with the most impact according to consumers in India in 2023
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Rakuten Insight. (August 2, 2023). Social media ad types with the most impact according to consumers in India in 2023 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1404564/india-most-effective-social-media-ad-types/
Rakuten Insight. "Social media ad types with the most impact according to consumers in India in 2023." Chart. August 2, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1404564/india-most-effective-social-media-ad-types/
Rakuten Insight. (2023). Social media ad types with the most impact according to consumers in India in 2023. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1404564/india-most-effective-social-media-ad-types/
Rakuten Insight. "Social Media Ad Types with The Most Impact According to Consumers in India in 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1404564/india-most-effective-social-media-ad-types/
Rakuten Insight, Social media ad types with the most impact according to consumers in India in 2023 Statista, https://www.statista.com/statistics/1404564/india-most-effective-social-media-ad-types/ (last visited December 30, 2024)
Social media ad types with the most impact according to consumers in India in 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1404564/india-most-effective-social-media-ad-types/
