In a 2023 survey conducted among Chinese search engine users, more than two-thirds of respondents stated that they used search engines on PC mainly for collecting information and materials for work and study. Meanwhile, respondents tend to use search engines on mobile devices to access to instant news and information.
Leading reasons for using search engines in China in May 2023, by device
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Leading reasons for using search engines in China in May 2023, by device
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Research subjects: active users who had used traditional search engine platforms (excluding vertical content search platforms, such as bytes, Xiaohongshu search, etc.) of all ports in April 2023, of which the traditional search engine platforms include Baidu search, 360 search, Sogou search, Quark search (mobile only), Sleipnir search (mobile only) and Wukong search (mobile only).
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36Kr. (June 12, 2023). Leading reasons for using search engines in China in May 2023, by device [Graph]. In Statista. Retrieved May 10, 2025, from https://www.statista.com/statistics/1404416/china-leading-reasons-for-using-search-engines-by-device/
36Kr. "Leading reasons for using search engines in China in May 2023, by device." Chart. June 12, 2023. Statista. Accessed May 10, 2025. https://www.statista.com/statistics/1404416/china-leading-reasons-for-using-search-engines-by-device/
36Kr. (2023). Leading reasons for using search engines in China in May 2023, by device. Statista. Statista Inc.. Accessed: May 10, 2025. https://www.statista.com/statistics/1404416/china-leading-reasons-for-using-search-engines-by-device/
36Kr. "Leading Reasons for Using Search Engines in China in May 2023, by Device." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1404416/china-leading-reasons-for-using-search-engines-by-device/
36Kr, Leading reasons for using search engines in China in May 2023, by device Statista, https://www.statista.com/statistics/1404416/china-leading-reasons-for-using-search-engines-by-device/ (last visited May 10, 2025)
Leading reasons for using search engines in China in May 2023, by device [Graph], 36Kr, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1404416/china-leading-reasons-for-using-search-engines-by-device/
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