According to a 2023 survey conducted in Vietnam, approximately 52.8 percent of respondents purchased beauty and care products through in-store channels. Meanwhile, 18.1 percent preferred to buy these products online. Additionally, approximately 17.7 percent of them chose to make purchases through both of these channels.
Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023
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Standard Insights. (April 5, 2023). Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights. "Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023." Chart. April 5, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights. (2023). Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights. "Preferred Channels for Purchasing Beauty and Care Products among Consumers in Vietnam as of January 2023." Statista, Statista Inc., 5 Apr 2023, https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights, Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023 Statista, https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/ (last visited December 22, 2024)
Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023 [Graph], Standard Insights, April 5, 2023. [Online]. Available: https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
