Automotive industry advertising spending worldwide increased 23.5 percent in 2021 after a 19.2 percent decrease in 2020. Advertising expenditures in the industry were projected to decrease in 2022 and 2023 by 5.3 percent and 12.4 percent, respectively.
Change in automotive advertising spending worldwide from 2014 to 2023
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Year-on-year growth rate
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MarketingCharts. (April 20, 2023). Change in automotive advertising spending worldwide from 2014 to 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1400662/change-automotive-advertising-spending-worldwide/
MarketingCharts. "Change in automotive advertising spending worldwide from 2014 to 2023." Chart. April 20, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1400662/change-automotive-advertising-spending-worldwide/
MarketingCharts. (2023). Change in automotive advertising spending worldwide from 2014 to 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1400662/change-automotive-advertising-spending-worldwide/
MarketingCharts. "Change in Automotive Advertising Spending Worldwide from 2014 to 2023." Statista, Statista Inc., 20 Apr 2023, https://www.statista.com/statistics/1400662/change-automotive-advertising-spending-worldwide/
MarketingCharts, Change in automotive advertising spending worldwide from 2014 to 2023 Statista, https://www.statista.com/statistics/1400662/change-automotive-advertising-spending-worldwide/ (last visited August 24, 2024)
Change in automotive advertising spending worldwide from 2014 to 2023 [Graph], MarketingCharts, April 20, 2023. [Online]. Available: https://www.statista.com/statistics/1400662/change-automotive-advertising-spending-worldwide/