The leading negative post-purchase experience of Australian consumers, according to a survey conducted in December 2022, was not receiving relevant information about purchase details, with around 43 percent of respondents citing this as a reason they stopped being loyal to a brand. Not receiving loyalty points for a purchase was also a prevalent negative shopping experience among those surveyed, which led them to shy away from a certain brand.
Negative post-purchase experiences that caused consumers to stop being loyal to a brand in Australia as of December 2022
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Yotpo. (July 20, 2023). Negative post-purchase experiences that caused consumers to stop being loyal to a brand in Australia as of December 2022 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1400444/australia-reasons-why-consumers-stopped-being-loyal-to-a-brand/
Yotpo. "Negative post-purchase experiences that caused consumers to stop being loyal to a brand in Australia as of December 2022." Chart. July 20, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1400444/australia-reasons-why-consumers-stopped-being-loyal-to-a-brand/
Yotpo. (2023). Negative post-purchase experiences that caused consumers to stop being loyal to a brand in Australia as of December 2022. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1400444/australia-reasons-why-consumers-stopped-being-loyal-to-a-brand/
Yotpo. "Negative Post-purchase Experiences That Caused Consumers to Stop Being Loyal to a Brand in Australia as of December 2022." Statista, Statista Inc., 20 Jul 2023, https://www.statista.com/statistics/1400444/australia-reasons-why-consumers-stopped-being-loyal-to-a-brand/
Yotpo, Negative post-purchase experiences that caused consumers to stop being loyal to a brand in Australia as of December 2022 Statista, https://www.statista.com/statistics/1400444/australia-reasons-why-consumers-stopped-being-loyal-to-a-brand/ (last visited August 24, 2024)
Negative post-purchase experiences that caused consumers to stop being loyal to a brand in Australia as of December 2022 [Graph], Yotpo, July 20, 2023. [Online]. Available: https://www.statista.com/statistics/1400444/australia-reasons-why-consumers-stopped-being-loyal-to-a-brand/