Consumer perception of loyalty program advantages Australia 2022

Perception of loyalty program advantages among consumers in Australia as of November 2022

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Release date

January 2023

Region

Australia

Survey time period

November 2022

Number of respondents

843 respondents

Age group

18 years and older

Special properties

survey conducted among Australians that are currently using loyalty programs

Supplementary notes

Original survey question: What advantages are you currently getting from using loyalty programs?

Multiple responses were possible.

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Statistics on " Loyalty programs and marketing in the United States "

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Overview

5

Brand trust & brand loyalty

8

Marketer perspective

5

Consumer perspective

8

Benchmarks

8
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