As of the first half of 2023, there were approximately 27 thousand influencers on Facebook in India with a follower count between 10 thousand and 50 thousand followers. Meanwhile, the number of influencers with over a million followers amounted to roughly two thousand. The Meta-owned platform was the least populated by influencers compared to other social media sites such as Instagram and YouTube.
Number of influencers on Facebook in India in 2023, by follower count
(in 1,000s)
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Number of influencers in thousands
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Affable.ai. (June 14, 2023). Number of influencers on Facebook in India in 2023, by follower count (in 1,000s) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1399164/india-number-of-facebook-influencers-by-follower-count/
Affable.ai. "Number of influencers on Facebook in India in 2023, by follower count (in 1,000s)." Chart. June 14, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1399164/india-number-of-facebook-influencers-by-follower-count/
Affable.ai. (2023). Number of influencers on Facebook in India in 2023, by follower count (in 1,000s). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1399164/india-number-of-facebook-influencers-by-follower-count/
Affable.ai. "Number of Influencers on Facebook in India in 2023, by Follower Count (in 1,000s)." Statista, Statista Inc., 14 Jun 2023, https://www.statista.com/statistics/1399164/india-number-of-facebook-influencers-by-follower-count/
Affable.ai, Number of influencers on Facebook in India in 2023, by follower count (in 1,000s) Statista, https://www.statista.com/statistics/1399164/india-number-of-facebook-influencers-by-follower-count/ (last visited July 22, 2024)
Number of influencers on Facebook in India in 2023, by follower count (in 1,000s) [Graph], Affable.ai, June 14, 2023. [Online]. Available: https://www.statista.com/statistics/1399164/india-number-of-facebook-influencers-by-follower-count/