Number of views of TikTok brand influencer campaign videos in the U.S. & Canada 2022
In 2022, TikTok influencer marketing videos that activated TikTok campaigns with sponsored content that had the highest views were released by Amazon and stood at around 205 million views on the platform. McDonald's followed with 118 million views, while third came Turbo Tax - an American company that provides financial software services - with 86 million TikTok views.