As of June 2023, millennials and Gen Z constituted a majority of the audience of influencers on Instagram across India. Almost 38 percent of this audience were aged between 26 and 32 years, the second largest group being that of 19 to 25 year olds.
Distribution of Instagram influencer audiences in India in 2023, by age
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Affable.ai. (June 14, 2023). Distribution of Instagram influencer audiences in India in 2023, by age [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1398984/india-instagram-influencer-audience-by-age/
Affable.ai. "Distribution of Instagram influencer audiences in India in 2023, by age." Chart. June 14, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1398984/india-instagram-influencer-audience-by-age/
Affable.ai. (2023). Distribution of Instagram influencer audiences in India in 2023, by age. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1398984/india-instagram-influencer-audience-by-age/
Affable.ai. "Distribution of Instagram Influencer Audiences in India in 2023, by Age." Statista, Statista Inc., 14 Jun 2023, https://www.statista.com/statistics/1398984/india-instagram-influencer-audience-by-age/
Affable.ai, Distribution of Instagram influencer audiences in India in 2023, by age Statista, https://www.statista.com/statistics/1398984/india-instagram-influencer-audience-by-age/ (last visited October 31, 2024)
Distribution of Instagram influencer audiences in India in 2023, by age [Graph], Affable.ai, June 14, 2023. [Online]. Available: https://www.statista.com/statistics/1398984/india-instagram-influencer-audience-by-age/