In China, the gender distribution of brand endorsers varies greatly between luxury brands. Between March 2022 and March 2023, Prada and Armani's ambassadors were all women, while Yves Saint Laurent appointed only male ambassadors.
Gender distribution of major luxury brand ambassadors in China as of March 2023
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Sina.com.cn. (June 26, 2023). Gender distribution of major luxury brand ambassadors in China as of March 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1398208/china-luxury-brand-endorsers-gender-distribution-by-brand/
Sina.com.cn. "Gender distribution of major luxury brand ambassadors in China as of March 2023." Chart. June 26, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1398208/china-luxury-brand-endorsers-gender-distribution-by-brand/
Sina.com.cn. (2023). Gender distribution of major luxury brand ambassadors in China as of March 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1398208/china-luxury-brand-endorsers-gender-distribution-by-brand/
Sina.com.cn. "Gender Distribution of Major Luxury Brand Ambassadors in China as of March 2023." Statista, Statista Inc., 26 Jun 2023, https://www.statista.com/statistics/1398208/china-luxury-brand-endorsers-gender-distribution-by-brand/
Sina.com.cn, Gender distribution of major luxury brand ambassadors in China as of March 2023 Statista, https://www.statista.com/statistics/1398208/china-luxury-brand-endorsers-gender-distribution-by-brand/ (last visited December 22, 2024)
Gender distribution of major luxury brand ambassadors in China as of March 2023 [Graph], Sina.com.cn, June 26, 2023. [Online]. Available: https://www.statista.com/statistics/1398208/china-luxury-brand-endorsers-gender-distribution-by-brand/
