French luxury house Lancôme and Chinese beauty company Proya were the most popular cosmetics brands on the main social media platforms in China. In March 2023, the two brands were mentioned in over 50,000 posts each on platforms like Douyin and Weibo.
Number of social media posts on major cosmetics brands in China in March 2023
(in 1,000s)
Figures refer to the number of posts mentioning the brand on the following social media platforms, Douyin, Kuaishou, Xiaohongshu, Bilibili, Weibo, and WeChat Official Account.
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QuestMobile. (April 25, 2023). Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s) [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile. "Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s)." Chart. April 25, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile. (2023). Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s). Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile. "Number of Social Media Posts on Major Cosmetics Brands in China in March 2023 (in 1,000s)." Statista, Statista Inc., 25 Apr 2023, https://www.statista.com/statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile, Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s) Statista, https://www.statista.com/statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/ (last visited November 23, 2024)
Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s) [Graph], QuestMobile, April 25, 2023. [Online]. Available: https://www.statista.com/statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
