According to a survey conducted in the Asia-Pacific region among marketing and communication professionals in 2023, 79 percent of the professionals stated that they aimed to raise brand awareness with social media marketing. In contrast, 46 percent of the surveyed marketing and communication professionals in the region claimed that their social media marketing objective was to increase web traffic as of 2023.
Leading social media marketing objectives across organizations in the Asia-Pacific region in 2023
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Meltwater. (March 21, 2023). Leading social media marketing objectives across organizations in the Asia-Pacific region in 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1395112/apac-leading-social-media-marketing-objectives/
Meltwater. "Leading social media marketing objectives across organizations in the Asia-Pacific region in 2023." Chart. March 21, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1395112/apac-leading-social-media-marketing-objectives/
Meltwater. (2023). Leading social media marketing objectives across organizations in the Asia-Pacific region in 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1395112/apac-leading-social-media-marketing-objectives/
Meltwater. "Leading Social Media Marketing Objectives across Organizations in The Asia-pacific Region in 2023." Statista, Statista Inc., 21 Mar 2023, https://www.statista.com/statistics/1395112/apac-leading-social-media-marketing-objectives/
Meltwater, Leading social media marketing objectives across organizations in the Asia-Pacific region in 2023 Statista, https://www.statista.com/statistics/1395112/apac-leading-social-media-marketing-objectives/ (last visited December 21, 2024)
Leading social media marketing objectives across organizations in the Asia-Pacific region in 2023 [Graph], Meltwater, March 21, 2023. [Online]. Available: https://www.statista.com/statistics/1395112/apac-leading-social-media-marketing-objectives/
